Madeira Island is Plant Lovers Paradise

Updated on January 21, 2023 by Meg
Please note that the links in this page are affiliate links, and at no additional cost to you, PAC earns a commission if you make a purchase. Your support is much appreciated and helps to keep the site going.

Madeira island is considered a volcanic, subtropical 'Floating Flower Pot' due to its abundance of flowers. Part of an archipelago 378 miles off the coast of Morocco, Madeira has an alluring median year-round temperature of 68 degrees, and a spectrum of micro-climates that gives rise to a huge breadth of botany. Madeira may be small, but it packs a lot of flower power.

Portuguese island of madeira
Madeira is home to more than 3,00 species of flowering plants and many formal gardens. Photo: Meg Pier

Everything grows here. Two-thirds of the 13-by-35-mile island is a national park, ornamental gardens abound, and someone with a green thumb resides in virtually every home.

A History of Madeira Flowers and Floral Phenomenon

Madeira island is an autonomous region of Portugal. It was discovered in 1419 by Portuguese sailors. Madeira became an important outpost for Portugal's ships under the command of Henry the Navigator in the 15th century, as an exploration of uncharted territories grew.

portuguese island of madeira

''As trade routes between Europe and distant lands were established, Madeira's location made it the perfect first and last port for fresh water and provisions," said Isabel do Portugal, whose family tree has deep roots here. ''The sailors introduced a huge variety of plants from all over the New World. As a result, you now see Australian bottleneck growing alongside Siberian bergenia. The Madeiran people are keen on plants 'tis nature, lush and spontaneous."

Madeira is Home to More Than 3,000 Species of Flowers

According to Raimundo Quintal, a botanist who credits his career choice to his upbringing on a small Madeiran ''quinta," or farm, the island is home to more than 3,000 species of flowering plants. Across the centuries, more than 400 varieties were introduced to Madeira by immigrants from the world over, including Europe, Asia, the Americas, Australia, and New Zealand. There are also 780 species of native plants, 160 of which are exclusive to Madeira, including the deep cobalt viper's bugloss, known as Madeira's Pride.

portuguese island of madeira
Madeira farmland and landscape, Photos: Meg Pier.

The island's range in altitude permits a great variety of vegetation. Rising 6,105 feet above the sea, the countryside resembles a verdant wedding cake, layered with thousands of terraced gardens built by settlers beginning in 1422. From the heights, clusters of red-tiled roofs in the villages below look like tiny decorative rosebuds.

Created to make the steep mountain slopes farmable for local sustenance, these gradients capture rainwater and runoff from mountain springs and were later used to cultivate a lucrative sugar-cane export business that created considerable wealth for some in the 1500s. Today, residents still plant produce and flowers for their families, or to sell through cooperative unions.

Madeiran Agrarian Traditions Live On

''The farmers may have 20, 50, 70 different plots of land," said Martinho Macedo, whose family has been here for more than five generations. ''In Porto da Cruz, they grow lots of grapes for wine they make themselves. If the grapes are good, they can sell to the cooperative for the Madeira wine."

Generally, Madeira wine is made with the island's tinta negra mole grape and blended with varieties from other local vineyards. Madeira wine originated when 16th-century merchants began fortifying wine for sailors so that it wouldn't spoil on long voyages. Crews found the taste improved further into a hot journey. Essentially cooked to enhance the aging process, Madeira today is largely consumed as an aperitif or with dessert.

The Mercado dos Lavradores, the ''workers' market" in the capital of Funchal (''fennel" in Portuguese), is where many come to sell their bounty. In a building on the cusp of Funchal's historic district, farmers, fishermen, basket weavers, and flower growers proffer tropical fruit, produce, the daily catch, wicker wares, and exotic flora from colorful stalls flanking the perimeter of three floors, with a huge mass of purple bougainvillea dominating the open courtyard.

Isabel Pereira Madeira Flowers
Isabel Pereira sells the Madeira flowers she grows at Mercado dos Lavradores in Funchal. Photo: Meg Pier

In the cheery red traditional costume of her trade, Isabel Pereira has sold Madeira flowers here for 51 of her 66 years, as her mother did before her, and her daughter does now. It has been a family business for more than 90 years. ''There was once one stand and now there are a dozen, worked by daughters, mothers, grandmothers," she said. ''Before, only the rich could afford to buy flowers, yet they had their own gardens. Now more and more people move into the city, live in apartments and have no land, but can afford flowers."

It Takes Patience and Practice to Master Generational Talents

Across the street is Patricio and Gouveia, where countryside labor yields Maderian embroidery, so renowned for its finery that a stamp is affixed to authenticate pieces produced here. Like the island's flowers, some of the pieces are pale and delicate while others are stitched in bold and vivid colors.

This cottage industry was introduced to the outside world in the 1850s by a British wine merchant's daughter, and it became prized art. While the custom continues to be handed down from one generation to the next, the practice is declining as Madeira, population about 300,000, becomes more modernized through its burgeoning tourist industry.

Patricia Sousa, a long-time employee of the store, appreciates the humble artistry of the craft.

''The embroidery is done by old women," she said. ''Not so many young want to do it. It is hard work on the eyes, the back. One woman comes in for the patterns for all those in her village." Sousa said depending on how elaborate the embroidery is, the same size tablecloth can take six months to three years to complete, and range in price from $1,100 to $3,500. Pieces with ''sand stitch," so-called because the stitches are ''tiny, like on the beach," she said, are among the more expensive.

Meet Culture Creators on Your Next Trip

Do you want to meet local culture creators, stewards, and change-makers when you travel? Here's our recommendation of people that can help you connect with the culture of your next destination!

  • G Adventures - If you are looking to be part of a small group tour that explores the sights, sounds, tastes and textures of local cultures, we recommend G Adventures, which puts the interests of local communities and sustainability at the heart of its authentic guided experiences.
  • Get Your Guide - Do you have your trip planned and want to build in one or more day trips or cultural experience of a few hours with a local? Then check out Get Your Guide, where it's easy to connect with a local guide who can introduce you to the backstory of unique cultural attractions.
  • HotelsCombined - Like people, each hotel is unique. Find the ones that best match your tastes and budget with HotelsCombined!
  • Discover Cars - Want to be at the wheel of your trip? Then hire your rental with Discover Cars!
  • Novica - Not planning a trip right now but love hand-made folk art and jewelry and want to support artisans around the world? Connect with amazing culture creators with Novica, the ethical marketplace that is improving the lives of communities by making amazing art accessible!

Madeira Botany Spans Prehistoric Forest and Formal Gardens

Madeira’s botany spans the prehistoric Laurissilva Forest, a UNESCO World Heritage Site, and the formal Jardim Botânico da Madeira and Monte Palace Tropical Gardens.

portuguese island of madeira
A red-roofed village nestles in Mother Nature's lap in the center of Madeira. Photo: Meg Pier

''Madeira" means ''timber" in Portuguese and the island is so-named for good reason. Its Laurissilva Forest, designated a UNESCO World Heritage site in 1999 because of its biological diversity and level of preservation, spans nearly 55,000 acres. The forest is covered in laurel and mimosa trees, lily-of-the-valley, flowering shrubs such as yellow foxglove and Wollaston's musschia, and various types of orchids, heather, and holly.

Treat yourself and others with creative and colorful treasures! Check out the new PAC Shop, and our culturally-inspired clothing and jewelry, and decor for home, yard and garden!

Jardim Botanico in Funchal

In vivid contrast to the rugged beauty of the prehistoric Laurissilva, Jardim Botânico da Madeira, or Madeira Botanical Gardens, is a 20-acre property with magnificent views over Funchal. The gardens were originally part of the estate of William Reid, the son of a Scottish crofter who arrived on the island in 1836 at the age of 14 years. After making a fortune exporting Madeira wine to Europe, America and the British colonies, Reid invested in a strategy to bring visitors to the island he had made his home.

botanic gardens
A beautiful display of Madeira flowers at the Botanic Gardens in Madeira. Photo: Tom Chapman

In 1887, he began construction on what would become Reid’s Palace, a luxury hotel that has hosted royalty, world-class artists and intellectuals. The hotel, which is located on the west of Funchal Bay, also has stunning gardens; their lushness is attributed to Reid covering the grounds with several tons of rich soil.

Madeira Botanical Gardens features more than 2,000 species of exotic plants and has five main sections: indigenous and endemic plants; a tree garden; succulents; tropical and medicinal plants; and Loiro Park, home to exotic birds. The gardens are located two miles from the center of Funchal, and can be reached by car or via one of Madeira's seven cable cars. If you opt for the latter route, you'll need to go first from Funchal to Monte, a small parish outside Funchal, and take a second cable car from there to Madeira Botanical Gardens.

Monte Palace Tropical Gardens Showcase Botany and Cultural Influences

portuguese island of Madeira

Another formal garden is Monte Palace Tropical Gardens, and getting there is half the fun! From the historic section of Funchal, you can take a cable car to the village of Monte, perched 3,280 feet above sea level. Your glide above the red-tiled rooftops will take about 15 minutes. The views continue once you arrive, with spectacular panoramic vistas of Funchal and the sea below.

Funchal from the Monte Palace Tropical Garden. Photo: Mark, via Flickr

The Gardens themselves merit two or three hours to appreciate. First conceived of in 1897, the Monte Palace Tropical Gardens cover 17 acres and feature a maze of pathways amid native and other flora. Monte Palace houses 1,000 different plant species and one of the biggest collections of cycads in the world–60 of the 72 known species of these ancient plants.

portuguese island of madeira
Monte Palace Tropical Garden, Madeira. Photo: Mark, via Flickr

Your visit affords the opportunity to learn a little more about the history of Madeira, as well as get a taste for the gardening aesthetic of the Far East. Walkways are adorned with painted tiles that tell the story of Portugal's cultural and social evolution. Known as azulejo, the tiles themselves are a unique Portuguese craft, with a heritage that reflects Spanish and Arab influences; the word itself means "polished stone" in Arabic. Red-lacquered railings, statues of Buddha, pagodas and koi ponds evoke the Orient.

Interested in exploring more of Madeira? Learn about Levada walks in Madeira, a walker's paradise for exploring 15th century waterways.

An Interesting Way to Get Around Town

monte sleigh rides
Madeiran men relax in between steering wild Monte sleigh rides, Photo: Meg Pier.

Just around the corner is another Madeiran institution, the Monte sleigh ride, one likely to accelerate your pulse after the serenity of the gardens. Here about 40 drivers await passengers. This one-mile toboggan ride plummets down a steep street in seven heart-pumping minutes. One descends on a wicker sofa on wooden runners, steered by two men in white flannels and straw boaters, who brake with their feet.

monte sleigh rides

While stories abound of how or why this novel activity came about, it's agreed it dates to the mid-1800s. The mode of transport is a little less baffling: Wicker furniture-making is a significant industry on the island.

The Portuguese Island of Madeira, a Plant Lover's Paradise

Traveling from the sea to the mountains in Madeira, you can find all types of trees and plants. In just a 10-mile drive, you see the poisonous White Oleander, native of the Mediterranean; Match-Me-If-You-Can, a deep red waxy shrub original to New Zealand; Birds of Paradise from South Africa; Indian fig trees; native Brazilian bougainvillea, which flourishes here in eight colors; and the blue and white hydrangea often identified with Cape Cod, but which is indigenous to the Himalayas. The self-seeding agapanthus, in violet-blue or white, and Christmas firecracker, both from South Africa, are so prolific as to be considered invasive.

portuguese island of madeira
Blue and white Agapanthus aren't native to Madeira but are so prolific as to be considered invasive. Photo: Meg Pier

Orchids, on the other hand, are among the world's most prized flowers, symbolizing purity, fertility, and perfection. They are easily spied in the wild here, and orchid cultivation is a profitable local business. Of the 25,000 species of orchids in existence, 6,000 can be found at Funchal's Jardim Orquídea. Combining science and aesthetics, Josef Pregetter breeds orchids in this hilltop laboratory and exhibits his collection in an adjacent greenhouse. His family has been propagating orchids for more than a century.

portuguese island of madeira
Photo: Jardim Orquidea

As much as we enjoyed touring the island's formal gardens, we can see Martinho's point when asked his opinion of Madeira's many ornamental horticultural displays: ''Why pay 10 euro when the whole island is a garden?"

On the Portuguese island of Madeira, nature and nurture have combined to create a plant lover's paradise. Whether shopping in Funchal, hiking along the irrigation canals, or driving the dizzying heights of mountain peaks, Madeira flexes its flower power and pervades your senses with colors vibrant and soft, and aromas sweet and pungent.


Close Encounters with Vejigantes in Puerto Rico

Definitive Guide to Archaeology Sites of Dingle’s Slea Head Drive


Leave a Comment